Answers to the
common questions

For local pack rankings, three to four months is a realistic window for meaningful movement if your starting point is reasonable. For competitive terms in larger markets, six to nine months is more honest. We will tell you what to realistically expect before you spend a dollar. Paid ads (Google Ads) can drive leads from week one, which is why we often suggest running both simultaneously in the early months.

No. Some of our best-performing clients are single-location service businesses with modest budgets. The Sprout package is designed exactly for that situation. We have turned complete invisibility into top-3 local pack rankings for businesses with fewer than five employees. Size does not determine results - execution quality does.

Retainer services have a 3-month minimum. SEO genuinely takes time and we cannot show you meaningful results in 30 days. After 3 months, either party can end the engagement with 30 days written notice. One-time services like the SEO Strategy and Audit have no minimum. The audit stands alone.

Yes. After the minimum period, we can pause an engagement for up to 60 days without penalty. We hold your account, your history, and your strategy in place so you can pick up where we left off. Pauses longer than 60 days are effectively cancellations with a re-onboarding required when you return.

Never. Our Google Ads management fee is a flat monthly rate. Every dollar of your media budget goes to Google, not to us. We have no financial incentive to push you to spend more on ads. Our incentive is for the ads to work so you stay a client.

No setup fees. The price you see is what you pay. For Google Ads clients, your ad spend is separate and is billed directly by Google to your own payment method. We never touch your media budget.

Yes, everything. Reports are PDF by email. Content is delivered as Google Docs or published directly to your CMS. Technical work is either done directly in your site or documented for your developer. We never need to visit you in person. All services work remotely.

Access to Google Search Console and Google Analytics are the starting points. For local clients, access to Google Business Profile. For paid search, access to your Google Ads account (we set it up if you do not have one). Our onboarding questionnaire walks through everything. Most clients complete it in about 20 minutes.